Emotional Insight Deep Dive

Why do customers really choose your brand? Uncover the human insight that links to your brand story and learn how to leverage it in your strategy.

Brand Strategy Development

Discover the archetypal story that underlies your brand story and learn how to consistently tell your brand strategy across all your brand touchpoints.

Brand Innovation Pipeline

How to keep your brand relevant. Identify innovation platforms, brainstorm with your team, develop winning concepts and validate your ideas.

Strategic Planning

Where to play and how to win? Use “story” scenarios to imagine the future, develop 5 key strategies with tactics to get you there.

Brand Training

Turn your team into world-class marketers

  • The powerful role of emotion
  • Uncovering consumer insights
  • Archetypes and brand strategy
  • Writing winning concepts
  • Brand positioning
  • How to win globally
  • Getting the best work out of your agencies

Brand Architecture Strategy

Manage your family of brands for optimal long-term results.

Customer Experience Journey Mapping

How do customers experience the category and your brand? Develop your Customer Journey Map identifying key emotional moments that matter.

Expert Facilitation

Gain alignment with your team on important issues that need a facilitator with 30 years of experience bringing senior teams to actionable outcomes.